Valentines Vintage Icon

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Heimann, Jim
8,25 MB
Valentines Vintage Icon.pdf


While it may be true that our annual celebration of love began as a pagan feast of the flesh in third century Rome, that shouldn`t stop anyone from enjoying this charming collection of Valentine`s Day ephemera. From cards to candy boxes, party favors to ads and more, these classic graphics celebrate the holiday of love during the period of 1900 to the 1960s. You`ll find the pun quotient to be delightfully high, exemplified by such gems as a baker exclaiming, You`re surely well ‘bread` and a bullfighter vowing Bullieve me—I love you! To put the imagery in context, Steven Heller`s introductory essay traces the history of Valentine`s Day. About the Series: More bang for your buck! … a fast-food, high-energy fix on the topic at hand. The New York Times Book Review About the editor: Cultural anthropologist and graphic design historian Jim Heimann is Executive Editor for TASCHEN America in Los Angeles. He is the author of numerous books on architecture, popular culture, and the history of the West Coast, in particular, Los Angeles and the Hollywood dream factory. For over 30 years he has built an unrivaled private collection of ephemera, which has been featured museum exhibitions around the world and in dozens of his books. About the author: Steven Heller, a senior art director of the New York Times and co-chair of the School of Visual Arts MFA Design program, is the author of over one hundred books on design, popular culture, and satiric art. In addition to writing for over a dozen TASCHEN titles, his recent books include Design Literacy Second Edition, Stylepedia, and The Education of a Graphic Designer.

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